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THE GOLDEN TICKET CONCEPT

Posted by Z3 MEDIA STAFF on 10/17/2012

Golden Ticket

Moore, OK – On Wednesday, The BASS TALK LIVE (BTL) crew unveiled a concept to rejuvenate the Bassmaster Elite Series and B.A.S.S. membership base through a “Golden Ticket” concept that gives one B.A.S.S. member the opportunity to fish in the Bassmaster Classic via the purchase of a “Golden Ticket.” 

The Golden Ticket concept would add one additional spot to the Bassmaster Classic field that would be filled by the B.A.S.S. member who was holding the Golden Ticket that they purchased for a predetermined cost.  

The revenue generated from the Golden Ticket concept would be distributed in a multitude of ways.  The primary functions would be to increase the payout of the Elite Series, generate gross revenue for B.A.S.S., increase B.A.S.S. membership, increase sales for B.A.S.S. sponsors and donatating a large contribution to a charitable foundation selected by the Elite Series pros. 

Under the proposed plan with 500,000 members of B.A.S.S., if 10% of B.A.S.S. members purchased just one Golden Ticket at a cost of $49, the gross revenue generated would total $2,450,000.   

The $2,450,000 would then be distributed to the Bassmaster Elite Series payout, Bassmaster Classic payout, corporate B.A.S.S., and a charitable organization.  

Below is a replay of Wednesday’s BTL show and link to the presentation used during the show:

CLICK HERE FOR BTL REPLAY 

CLICK HERE FOR GOLDEN TICKET SLIDE PRESENTATION

 

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6 Comments

Charlie Johnson Says:
October 18th, 2012 at 8:34 am
Bad idea, same as someone winning a ticket to play in the super bowl, world series, or masters tournament. How about a lottery with the winner getting an expense paid trip to the Bass Master and 2 days on the water with the winner sometime after the event.

Phillip Sexton Says:
October 18th, 2012 at 9:34 am
Sounds like BASS is dying and looking for a magic drug. I guess you do what you have to do to save your butt when revenues are down. The Obama economy and the price of gas is killing a lot of things.

Rick Morris Says:
October 19th, 2012 at 2:33 pm
Wow! This Idea is Through the roof! I watched the whole dam thing, way better than the presidential debates!! Great Presentation Mark! I have posted it everywhere..Hell i placed in the money 6 times and did not make the classic!

Dave Mansue Says:
October 23rd, 2012 at 10:58 am
Mark:
Very interesting concept. With BASS announcing the Wild Card it has raised serious concerns over the financial health of the organization. The Wild Card can only be seen as one thing, a money maker necessary due to financial stress. If only your proposal had come out first. I think most anglers/members would rather spend $49 to take a chance on the Classic, the money from which will benefit many, rather than $2,000 going for the most part to BASS.

Dennis Pentecost Says:
October 28th, 2012 at 10:07 am
Makes me worry that B.A.S.S.is in big trouble !How about a golden ticket for president of the u.s.a. then maybe we would get someone who is in touch with the real world !

Milton Willis Says:
October 28th, 2012 at 4:53 pm
At first I thought it was a stupid ideal,but the more I thought about it its a great ideal. It gives the everyday angler a solid chance to get to the classic with a win. I think this will help spark more interest in BASS and bring more anglers try to fish the opens and try to sign up for this wildcard deal. Isn't fishing the classic a dream for most anglers who's serious about catching those green and brown fish. I think this will make the open numbers a lot bigger. I think its a great ideal and I applaud BASS for doing something different like this.
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